From CRM Strategy to Successful Introduction
- Developed a CRM strategy based on an analysis of the initial situation
- Identified concrete areas of action and created a master plan of action
- Created the target architecture for IT and derived success-critical use cases
- Coordinated and implemented the CRM system and service provider selection process
- External project management for the IT introduction of an integrated marketing, sales and service cloud solution
- Conceptualized and anchored customer-centric processes within the organization
- Developed CRM principles as well as organizational development and change management
Customer Relationship Management
Create a foundation for implementing new business models and increasing customer loyalty! Learn more!
Digital Customer Experience
Through the targeted us of digital technologies, your company will grow stronger and faster! Learn more!
Industry Knowledge Sports and Arena Industry
Die Sportbranche im Wandel durch die Digitale Transformation. Learn more!
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