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Automotive Retail

Ready for Digital Change

The influence of digital communication and information technologies, networked vehicles, e-mobility, autonomous driving as well as new business models and mobility services are increasingly affecting car dealerships.

Customers are educating themselves online before visiting a car dealer and they monitor the car market using portals and apps. The car trade must prevent that which has already taken place in other sectors, e.g. travel agencies vs. online booking portals or platform shops vs. streaming services.

The winners of digitalization will be car dealerships that actively shape change and are now preparing themselves specifically for it.

Automotive Data: Mobility services benefit from open ecosystems

Data-driven services will make up a large part of business in the future. Nevertheless, the automotive industry is currently struggling with implementation. Platform solutions could provide a remedy. Our experts explain how this succeeds.

To the article!

The Challenges of Digitalization in Automotive Retail

Mobile Buying Patterns

Mobile Buying Patterns

Smart customers monitor the market with the help of portals and apps. Brand and dealer loyalty is decreasing. By 2030, car purchases will only take place via the Internet.

Connected Cars

Connected Cars

Connected cars will become a sales channel. Repairs will decrease by 30% due to networked vehicles and predictive maintenance.

Electric cars

Electric cars

The challenge for car dealers is to market electric vehicles and other models of the future through selected sales partners.

New Business Models

New Business Models

Aside from digital business models for vehicle sales, there are companies that specialize in selected repairs or offer services to enhance the customer experience.

Autonomous vehicles

Autonomous vehicles

In 2030, 20% of new vehicles will be in autonomous fleets. Autonomous vehicles (Level 5) are aimed towards new, professional target groups; private customers are becoming less important.

Start now!

Actively prepare your company for digital change! The winners of digitalization will be the car dealerships that help shape this change!

Our Automotive Retail consulting services

Project references in Automotive Retail

Insights

Automotive Data

Automotive Data

Mobility services benefit from open ecosystems. Learn more in our article.

UNITY at a Glance

UNITY at a Glance

25 years of innovation and digital transformation. Find out more in our annual report.

New competencies for product development

New competencies for product development

In an interview with OEM&Lieferant, Philipp Wibbing informs how Original Equipment Manufacturers can master the increasing complexity.

UNITY Future Mobility Map

UNITY Future Mobility Map

The UNITY Future Mobility Map depicts areas of topics and use cases that relate to mobility of the future. Click here to access our interactive UNITY Mobility map.

Demography project launched

Demography project launched

Our customer VW launches pioneering demography project

Marketing, Sales & Services

Marketing, Sales & Services

Marketing, sales and services in the era of digital transformation: How companies can profit from digital transformation.

From Product Business to Service Business

From Product Business to Service Business

How producing companies can achieve enormous competitive advantages by developing innovative services.

Transformation in the Automotive Industry

Transformation in the Automotive Industry

An Interview with Stephan Bille, Executive Board Member at UNITY, published in a special edition of Automobilwoche.

Digitally Connected (in German)

Digitally Connected (in German)

The transformation of value creation. Scenarios, options and success models for smart business models, products and services.

Digital Business Processes and Models

Digital Business Processes and Models

Read how the digitalization changes workplaces in our OPPORTUNITY.

The Business Model-Technology Portfolio

The Business Model-Technology Portfolio

What is the relationship between business models and technologies in the digital era?

More Insights

Read more about our current topics for experts and decision-makers.

Contact our Experts in Automotive Retail

    • Florian Heffeter

      Managing Director

      UNITY Austria GmbH

      send e-mail

      Vienna

    • Nicolina Litschgi

      Managing Director, Partner

      UNITY Schweiz AG

      send e-mail

      Zurich

    • Moritz Pfeiffer

      Member of the Executive Board

      UNITY Schweiz AG

      send e-mail

      Zurich

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